Referral Marketing

Create Your Business Profile

Review Builder

The Review Builder makes it especially easy for your clients to write a review. Simply use the Review Builder to send a customized email to each client. The email contains a personal message from you together with a unique link that eliminates significant barriers to writing a review:
  • No registration. There is no service to join, and no username or password to create or remember.
  • No navigation. There are no steps to follow except to click on the link in the email they receive from the Review Builder. Even clients uncomfortable with computers and technology will find writing a review to be easy and foolproof.
  • Review editing. The only thing a client needs to edit their review in the future is the original email that they received from the Review Builder.
  • Mobile friendly. A client can start writiing a review on their phone, and later edit their review elsewhere. All they need is the original email from the Review Builder.

Live Review Widget

Real Word of Mouth provides third-party reviews that can be displayed directly on your website where clients and prospects are guaranteed to find them. The Live Review Widget allows you to leverage your reviews and social media to build and share your online reputation.
  • Independent - Third-party reviews, displayed in real-time, are more trusted than testimonials.
  • Customizable - The size and colors of the reviews can be customized to match your official website for a professional presentation.
  • Easy to install - Your website developer can, in a matter of minutes, easily add your Real Word of Mouth reviews to your website using simple copy-paste code. The Live Review Widget works with most any website platform from Bootstrap, Drupal and Wordpress to fully custom and corporate websites.
  • Phone, tablet and desktop - The Live Review Widget is fully responsive and will integrate with the latest responsive websites as well as conventional non-responsive websites.

Real Reviews

Real Word of Mouth does not support anonymous reviews.
As a business owner, you can see the full name for the author of every public client review about your business.
At Real Word of Mouth, we believe that a reviewer should take responsibility for what they say in public - which includes sharing their identity with the business owner and the community.
The result of this policy is fewer hearsay comments and fake reviews.

Public Client Reviews

There are two types of client reviews on Real Word of Mouth - public and private.
Public reviews are visible to everyone and anyone, including search engines and social media. Over 80% of your prospects will check out your business online before working with you, and you want to be ready for their searches.
Public reviews can:
  • Build your public reputation - Reviews are often the first thing prospects look for when they check you out and vet the quality of your business. Some say that the only thing worse than a negative reputation is no reputation at all.
  • Provide a reputation buffer - The worst possible scenario is that your very first and only review is a negative one. By having a number of reviews, a negative review is not the only thing a prospect will see.
  • Show your business is active and vibrant - more reviews demonstrate your experience, and show that more people choose to do business with you.
  • Keep your reputation current - Prospects are often more interested in recent reviews than older ones.

Private Client Reviews

With Real Word of Mouth, your reviews and reputation not only reach the general public, but also the personal and professional networks of your clients on Real Word of Mouth.
In addition to business profile accounts, there are users with personal accounts who share private reviews with people they know. If your client writes a public review for your business, it can also be seen by their friends, and their friends of friends, as well as the social and professional groups that your clients belong to on Real Word of Mouth.
Private reviews are different from public reviews, and have unique properties on Real Word of Mouth:
  • Permission-based - Users choose who can and cannot read their private reviews.
  • 100% Private - Users only know about reviews that they have permission to read. Otherwise, users won't even know the private reviews exist. This means that as a business owner, you cannot read private reviews about your business.
  • Public reviews are included - Although you may not know what clients are saying in private reviews about your business, you can be confident that they will also see your public reviews alongside the private reviews for a more complete picture of your business.
  • Average review rating is calculated using the reviews that you can read. This means that private reviews do not affect your public review rating.

Manage Your Reviews

Anyone with internet access can write a review about your business. This includes customers, competitors and even disgruntled employees. Real Word of Mouth provides a filter to help you manage inappropriate and fake reviews.
Here is how the review filter works:
  • It changes a public review to a private review. The filter strikes a balance between responsible public reviews and the abiity for anyone to say anything privately.
  • Only public reviews can be filtered. As a business owner, you can only filter public reviews. What people say privately among people they know remains private.
  • Filtered reviews remain visible privately. Someone took the time to write about your business. We respect their time, effort, and opinion, and allow filtered reviews to continue to be read privately by people the reviewer knows.
  • Filtered reviews are never removed. Only the person who wrote a review has the ability to delete a review.

Feature Your Best Reviews

Put your best reviews in the spotlight, so that prospects and clients get the best impression of your business.
  • Appear first - Featured reviews appear at the top of the list of reviews so that visitors can read them first.
  • No limit - Feature as many reviews as you like.
  • Clearly labeled - Featured reviews are clearly labeled as "Featured" so that readers know that these were selected by you.