For Professionals

VendorBot – Your digital assistant to prepare homes for sale

VendorBot™ is the first digital assistant to help real estate agents prepare homes for sale.

You might think of VendorBot as Amazon Alexa for real estate agents. VendorBot provides agents with vendor recommendations on demand while automatically building a private preferred vendor list at the same time.

Finding and managing vendors is often part of an agent’s job. VendorBot saves agents time and effort preparing homes, and helps them get homes ready for market faster.

In this article, we compare VendorBot with alternatives like personal assistants, concierge programs, preferred vendor lists, and agent collaboration tools. VendorBot shines with its ability to support the broadest range of agents and home projects.

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10 Steps to using third-party reviews and testimonials in your marketing materials

Reviews and testimonials are powerful marketing tools. They help communicate what kind of experience others have had with your service and can serve as a form of “word of mouth”. It’s natural and makes sense to quote reviews and testimonials on your own website, in your print marketing materials, in social media, and in your online ads.

There’s a right way and wrong way to quote reviews and testimonials. We’ll show you how to get the most out of your reviews. Continue reading 10 Steps to using third-party reviews and testimonials in your marketing materials

Are Yelp business reviews biased?

Yelp may not be illegal, but the combination of the Yelp review filter, Yelp’s policy against asking for reviews, and the fact that most satisfied consumers don’t voluntarily write reviews, stacks the deck against small businesses and professionals…

Review site, Yelp, carefully positions itself as the purveyor and arbiter of “recommended reviews”. Do Yelp business practices and the review recommendation algorithm (aka the “review filter”) introduce inaccuracy and bias to the overall ratings for a business?

Spoiler alert: Yes, it does.

Many of the arguments about Yelp bias are legal ones (i.e. business owners seek access to anonymous reviewer identities, and accusations of review manipulation by Yelp sales). However, we believe that there is a fundamental mathematical bias to Yelp reviews that is often overlooked.

Continue reading Are Yelp business reviews biased?